
DesigningInvincibility
GFA (Guardian Family Advisory) is a resonance-design platform rooted in the Jun Lee Family’s journey of experimentation and transcendence. It is built for those seeking to shift the dimensions of their lives through the movement of wealth. A future built to last. Together, we create your invincible structure.
Our Core Approach
We do not just manage assets. We design the structure of the family that holds the assets. True preservation comes from the alignment of Consciousness, Patterns, and Structure.
Wealth Structuring
Beyond investment. Designing the legal and tax vessel for infinite durability.
Legacy Governance
Defining the constitution of the family to prevent internal entropy.
Next-Gen Leadership
Preparing the consciousness of the heir to match the weight of the crown.
Independent
Family Office
GFA is an Independent Multi-Family Office that designs the "mode of existence" for the family. We operate beyond the traditional boundaries of finance, integrating psychological, philosophical, and structural dimensions.
We serve those who are ready to move beyond accumulation and step into the realm of true legacy.
Leadership Team

Lucas
Lucas
CEO / CFO- Seoul National University (Business Administration)
- Tax Partner at Samil PwC
- Tax Advisor for Samsung Group & KAI

Seung-ha Kang
Seung-ha Kang
CVO- Sogang University (German Language & Literature)
- Former CEO of Lotte Members
- Head of Lotte Card Members Business

Yun-kyung Kim
Yun-kyung Kim
CMO- MBA, University of Michigan
- CEO & Founder of Fandom Funnel
- Former Head of Marketing at BGF Retail & Lotte Mart

Yu-jeong Kang
Yu-jeong Kang
Next-gen Leadership- HUFS M.A., Yonsei B.A.
- Former Bain & Co. Team Lead
- Global Business Communication

Hyeon-ju Park
Hyeon-ju Park
Real Estate Strategy- Founder of Premium Edu Business
- VVIP Trust Architecture
- High-End Sales Specialist

Prof. Kwang-wook Oh
Prof. Kwang-wook Oh
Advisor- Ph.D. in Business Administration, Korea University
- Professor at Korea University (Global Business)
- Former Samil PwC (International Tax)